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With billion of websites being active online, you always want to ensure that you grab the most attention within your niche. A great way to do that is to boost your SEO, and backlinks can help you do that. The problem is that paying for backlinks can be expensive, not to mention you can also encounter scammers. Thankfully, there are ways to acquire backlinks for free, and here are some of the best ways to achieve that.
Guest posting
Connect with other people within your niche and tell them they can post stuff on your website for backlinks. Don’t ask for any money, instead just ask them if they can do the same thing for you. It’s a great and simple way to acquire some backlinks, and that can be very helpful.
Reach out to industry publications and directories
Another way to obtain free backlinks is via connecting with publications and industry websites. These are always interested in new, great content, so they will talk about your project as well. Backlinks from websites like these can be extremely valuable, and certainly something you should keep in mind.
Repurpose content on other platforms
You can also use your existing content for other formats, and also link to the original piece too. Turn your blog posts into videos, while also linking to the blog post in the video description. Maybe you can post social media updates while linking to your website. All of these can be very helpful!
Connect with people that mention your brand
Setting up Google alerts for times when someone mentions your brand name is a great idea. Or you can search online for your brand name and see what companies/website owners are talking about you. If they didn’t link to your website, start the outreach process. It will help quite a bit, since you can grab some amazing, valuable backlinks.
Interview industry experts
Not only can you offer them a backlink for their website, but they will also link to your interview. The same thing can be said if you are interviewed or if you go on a podcast. A lot of people dismiss these ideas, but they can be very helpful when you want free backlinks.
Aside from these tips, you should also consider other backlink sources. These can be anything from Wikipedia to review websites and so on. Any site that allows you to include your website link is a great option and it can be an exceptional way to acquire more backlink. Even speaking at industry events might help you obtain some links towards your website, both from attendees and the event managers. Harness all these great opportunities to generate free backlinks, it’s always worth it!
